Families across Teesside and the North East can hunt for five hidden characters in a free educational treasure hunt this half-term.
Find Maestro challenges children and young people to find posters at venues across the region, scan a QR code and answer a quick question to reveal which Maestro character they have found.
The five Maestro characters range from Common to the elusive Golden Maestro, which appears in roughly one in every 2,000 scans.
Find Maestro (Image: Academiq Maestro)
The nationwide campaign was launched by Academiq Maestro - an education platform founded by Jen Ellis, from Middlesbrough.
Jen said: "One of my students inspired me to create our educational app, so it felt only right that young people should have a say in something they may one day be using.
"My goal is to bring more positivity and fun into education and the communities around it."
The treasure hunt is free, with no booking, purchase or app download needed.
To take part, families simply need to track down a Maestro poster at a participating venue and scan the QR code.
Children then answer a short educational question tailored to their school year.
After completing the challenge, they discover which of five characters they have found: Common, Rare, Epic, Legendary or Golden Maestro.
North East venues include Middlesbrough Council libraries, Thornaby FC, Adventure Valley and Abbey Leisure Centre.
Hemlington Library (Image: Northern Echo)
The campaign also gives children the chance to have their say on Academiq Maestro's new learning app.
After completing the hunt, they can vote on the app's design, with the winning choice appearing for a limited time after launch.
The app is being developed for students from Key Stage 1 to A-level, covering maths, English language, English literature, biology, chemistry and physics.
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Matthew Calvert, co-founder of Academiq Maestro, said: "We wanted Find Maestro to feel simple and fun.
"It only takes a couple of minutes, there's no booking or download, and it gives students a different way to interact with learning."
Find Maestro began on Monday, October 5 and runs until Friday, November 13.
Posters are available at libraries, cafés, leisure centres, clubs, attractions and community spaces across the region.
For more information about participating North East locations, visit the Academiq Maestro website.
Children are not asked for personal details during the hunt, and prize draws or parent activities are handled separately in a section for parents and guardians.