(Image: Supplied)
Glasgow-based online learning company ICS Learn is planning further growth with a refreshed brand and a move to new city centre offices this December.
The company, which has delivered distance education for more than 130 years, will relocate to Nelson Mandela Place as it looks to strengthen collaboration and support learners around the world.
David Macfarlane and Martin Boath. (Image: Supplied)
The new office will provide a base for its team to develop learning materials and expand its offering as demand for online education continues to grow.
ICS Learn’s rebrand has been developed in partnership with Glasgow creative studio Imaginary Friends and reflects the company’s evolution from a traditional correspondence course provider into a global online learning platform.
Centred on the idea “To learn is to live”, the new brand aims to connect the company’s long history with its ambitions for the future.
ICS Learn currently employs more than 95 people in Glasgow and serves learners in more than 100 countries. It provides professional qualifications, business training and apprenticeships to individuals and employers.
The company is also expanding its network of partnerships with businesses, accreditation bodies and learning providers.
According to Statista research cited by the company, the global online learning sector generates more than £211 billion and is forecast to grow to almost £245 billion by 2031.
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David Macfarlane, chief executive of ICS Learn, said: "The online learning world is going through a period of rapid growth and transformation and our plans are aimed at ensuring ICS Learn remains right at the heart of that community for the long-term future.
"While we’re moving forward with exciting plans, our original vision remains our foundation.
"We want to help people unlock their goals – whether that’s in their careers or simply just personal development.
"In order to do that, we’ve created even more partnerships with leading brands and businesses and we’re working with more accreditation and learning providers than ever before.
"At the core of all of this is celebrating the fact that Glasgow is where we have flourished as a business and an employer.
"The city has been our home for generations and we remain committed to taking ICS Learn to new growth heights and digital transformation from our Scottish headquarters."
Martin Boath, co-owner and creative director at Imaginary Friends, said: "ICS Learn is a true Scottish success story and we were thrilled to play in our part in shaping its ambitious purpose-led vision for the future.
"Our brand strategy for ICS Learn was shaped by the people who actually know the business best – the learners, past and present, the partners and the incredible team of employees based in Glasgow.
"What struck us was the same theme coming up time and again – progress.
"ICS Learn is all about empowering people with the skills and tools they need to progress in their career and that long-standing commitment runs through everything and everyone within the company.
"With that underpinning everything, we created a bright, modern, flexible brand that makes ICS Learn look and sound like the sector leader they already are.
"We were delighted to work with the team at such an important step in their journey and can’t wait to see their business flourish in the future."